Center Director, Maureen Cumpstone, at our Student Presentations

UC Digital Spark

A special opportunity for students to use their skills in an effort to support local businesses develop an online presence in the Collegeville area. 

What is Digital Spark?                              Digital Spark        

Digital Spark is an immersive program designed specifically for innovative students looking to assist local businesses to execute a focused digital marketing project, that will help both the businesses and the intern grow. At the U-Imagine Center, we believe that undergraduates with liberal arts education can have an invaluable impact when paired with small local, startup/early-stage, or mature businesses with an identified narrow, project-based targeted need. This opportunity has been made available to you by a local business council interested in supporting Ursinus students and the local business community.

How does it work?

The U-Imagine Center funds a cohort of undergraduate students from Ursinus College to work under the mentorship of a local business to help with a specific, focused need in digital marketing, full-time for 8 weeks. The program is at no cost to the local business!

Areas of need include, but are not limited to:

  • Digital Marketing promotions for a launch of a new product initiative or start-up
  • Development or enhancement of Social Media/Digital Marketing presence
  • Competitive Market Research
  • Digital Marketing data collection (Analytics) and organization
  • Google Analytics
  • Website Development
  • Brand Development

Meet our 2021 Student Cohort

 

Meet our 2021 Advisers!

Interested in learning about the 2020 Student Cohort?

Check out their final presentations here