College Communications and Strategic Partnerships

The Ursinus story is one of openness, inspiration and creativity. Work with us to share that story and vividly capture the imagination of the Ursinus community. With your support, we promote the college, elevate our brand, communicate timely information, and seek new external partnerships. Here’s how.

Good Morning, Ursinus!

Ursinus Magazine

Ursi

The UC News Wire

Mobile U

Major and timely announcements.

Our Portfolio

Our team partners with friends across campus to create greater awareness of the college, its people and the impact we have our communities.

red megaphone and globe iconMedia and Communications

Our “newsroom” and official information hub of the college, this team drives our editorial calendar. They ensure stories are coordinated and integrated across all channels, broadening our reach here on campus and beyond. They also strive to earn media coverage while also managing issues and protecting the reputation of the college.

red person with megaphone iconBrand and Marketing

This team raises the college’s visibility among external audiences, promoting Ursinus while ensuring that institutional messaging and design is consistent and compelling. They work in a highly collaborative manner to make sure our brand personality comes alive, particularly among prospective students and their families.

red computer phone iconWebsite Strategy

Research regularly suggests the website is our most influential marketing communication vehicle. This team oversees all aspects of our web environment, from strategy to development, content to assessment. They oversee a coordinated team of web editors across campus to ensure accuracy and timeliness of our web content.

red people iconPublic Affairs

Our key liaisons to current and potential partners beyond campus, but who share our mission and values. This team creates greater interest in, and engagement with, external influencers, thought-leaders, policy-makers and elected officials. Ultimately, they enhance our reputation by securing state and federal funding, creating innovative partnerships, and leading regional initiatives.

 

 

Our offices are located in Sprankle Hall.

College Communications

Tom Yencho
Vice President for Communications and Strategic Partnerships
tyencho@ursinus.edu

Ed Moorhouse
Director of Media and Communications (Media Contact)
610-409-3535
emoorhouse@ursinus.edu