Our visual identity reflects the character of Ursinus and conveys it to a range of audiences, from prospective students to alumni.

A committee of faculty, staff, students and alumni worked collaboratively with a design firm during the 2014 fall semester to develop a new visual identity. The priority was to create a look for the college that is creative, cohesive and able to more effectively convey the Ursinus story across a number of platforms.

Visual Identity

Ursinus College Logo





Resources